Food / e-commerce · malinowe-wzgorza.plMalinowe Wzgórza_
An online shop for a family farm: two sales areas with a shared basket, online payments, automatic shipments and status emails, a newsletter and campaigns.
- Website / shop
- Ad campaigns
- Content and creative
- Email automations
Page scroll · recorded 16.10.2026
What the brief asked for. What we delivered.
Each item in the scope, with the elements and automations we put in place. Where there is a recording, you can see how it works.
Online shop with two sales areas
- New shop front with products and prices pulled live from WooCommerce
- Two sales areas: preserves, and wine behind an 18+ age gate
- Shared basket with delivery rules and a free delivery threshold
- Checkout, customer account and online payments under the main domain
- Product pages with ingredients and allergens, gift set configurator
- Reviews from the Google Business Profile on the website
- Cookie consent (Consent Mode v2), structured data and sitemap
2 automations: how it works
- Live prices and products
- Trigger
- A visit to the website
- Action
- The front pulls products and prices from the shop; if that fails, it shows backup data
- Result
- A price change in the shop appears on the website by itself
- Google reviews on the website
- Trigger
- A visit to the website
- Action
- The server pulls reviews from the Google Business Profile and serves them from cache
- Result
- Fresh reviews without manual copying
Order handling and shipping
- "Packed" and "Shipped" statuses with tracking number and carrier
- Shop emails in the brand's style
3 automations: how it works
- "Packed" email
- Trigger
- Staff change the status to Packed
- Action
- The customer gets an email in the shop's style saying the parcel is ready to ship
- Result
- The customer knows what is happening with the order before they ask
- "Shipped" email with a tracking link
- Trigger
- Staff enter the tracking number and change the status to Shipped
- Action
- The customer gets an email with the number and a tracking link for the right carrier
- Result
- Fewer "where is my parcel" questions
- Free delivery above the threshold
- Trigger
- Basket above the free delivery threshold
- Action
- Sets the courier and parcel locker cost to zero, so the order still goes through the carrier integration
- Result
- Orders with free delivery go through the carrier integration like all others
Newsletter
- Newsletter with double opt-in and CSV export
1 automation: how it works
- Newsletter with double opt-in
- Trigger
- Newsletter sign-up
- Action
- The system sends an email with a link, and clicking it records the consent with a date
- Result
- A mailing list with consent you can prove under GDPR
From the starting point to the outcome.
- 02Solution
We built a new shop front on WooCommerce data with two sales areas, preserves and wine behind an age gate, and a shared basket that switches off parcel lockers automatically when wine is in it. Checkout, customer account and payments run under the main domain, and wine and preserves are paid for in two separate payments. Orders handle themselves: free delivery above the threshold is applied automatically, the customer gets "Packed" and "Shipped" emails with a tracking link, and the newsletter collects consent with double opt-in.
- Custom shop front on WooCommerce with online payments
- Two sales areas, preserves and wine, with a shared basket and two payments
- Product pages with ingredients and allergens
- Courier and parcel locker delivery, local delivery rules
- Gift sets and a "For businesses" section
- 03Outcome
The farm sells preserves and wine online across Poland. The shop became the model for another food producer, who came to us after seeing it.
Scope of work.
The systems and channels follow from the scope we delivered in this project.
- Website / shop
- Ad campaigns
- Content and creative
- Email automations
- Strategy
- Website / shop
- Photo
- Video
- Animation
- Landing pages
- Google Ads
- Facebook Ads
- Instagram Ads
- Google Business Profile
- Industry
- Family fruit farm (since 1978): premium preserves under the "Smak Pomorza" label and a separate wine shop
- Type
- Client
- Brand
- Agencja Premium
What it looks like.
Screenshots of the live website, taken on 15.10.2026.
Let's start with a Konik System Diagnosis_
A review of the processes and systems in your company, with a written recommendation. from €552 net (€678.96 gross), credited in full towards implementation.
Prices are shown net and gross (23% VAT). Not an offer (Article 66 § 1 of the Polish Civil Code). Only an individual offer or agreement is binding.